Software Startup:
Funding-Ready Program
Get everything ready to maximise your chances of getting funding!
Get all the guidance you need to help you on your journey to funding such as investment and to support you towards your successful launch.
Save tens of thousands of dollars by taking all the important steps and doing them properly to create your successful startup.
This program includes:
2.5 hours of video in 21 lessons
18 key document templates
5 1:1 advisory sessions
Weekly group coaching with experts and other founders on the same journey as you, until you secure funding!
What are the benefits?
Requirements: This program shows you exactly how to gather and document your technical requirements. This is critical documentation needed to obtain investment and to build high quality product.
Prototype: You'll be guided through to process to turn your requirements into wireframes, user specification and a prototype without spending extra money on designers.
Quotes: Learn how and get help getting quotes to design, build and test your product so you know exacly how much money you need.
Funding/investment: Fully prepare your funding strategy, your pitch deck and your pitch so you can seek funding with confidence.
1:1 advice & group coaching: You'll get 5 1:1 advisory sessions to cover your exact needs in confidence. You'll also have access to group coaching where you can benefit from the experiences of other founders in your situation to support you with any questions or hurdles you have, helping you move forward and succeed as a founder, giving you the help, knowledge and confidence that you need to launch and grow your startup.
Program created and run by
Stuart Prestedge
Stuart has 35+ years of experience creating 8 software startups with 21 products (11 million users) and 3 exits (8-figures). He's helped many other founders create their own startups (7-figures of investment secured).
Course Curriculum
This is exactly what will be covered in this course
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Prerequisites
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Topic 1: Document register
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Topic 2: Question register
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Topic 3: Users & organisations
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Topic 4: Concepts document
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Topic 5: User stories
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Topic 6: Milestones
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Topic 7: Platforms
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Topic 8: Notifications
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Topic 9: Requirements
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Topic 1: Wireframes
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Topic 2: User specifications
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Topic 3: Prototype
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Topic 1: In-house, outsource or hybrid?
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Topic 2: Development provider criteria
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Topic 3: Making a shortlist
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Topic 4: Initial contact
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Topic 5: Check development provider documents & quote
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Topic 1: Strategy
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Topic 2: Pitch deck
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Topic 3: Pitch
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Introduction to User Experience Design
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Introduction to User Experience Design
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Introduction to User Experience Design
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Introduction to User Experience Design
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Introduction to User Experience Design
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Introduction to User Experience Design
This program is for founders that have already started laying the foundations of their software startup. This includes starting the product-market-fit journey, engaging any co-founders if necessary, possibly started building investor relationships and setting up the business. If you have not done this yet, see the Software Startup: Foundation Program.
03:15
You will create many documents which maximise your chances of success - as well as keeping costs down. Keep track of these with a document register.
02:25
There will be a lot of unanswered questions and unmade decisions initially. That's OK - especially if you track them properly with a question register.
03:50
Your software will almost certainly have users and may have the concept of organisations. Lay firm foundations by defining these properly.
09:00
Not often written, this document gives you a glossary and explains all the concepts of your product, saving on miscommunications and inefficiencies that will arise without it.
04:55
A really easy way of defining what your software needs to do. This topic shows you how to do this properly so your software contains everything you need.
02:20
There will be more than one version of your software as it evolves. Keep track of these and communicate properly with all stakeholders.
02:45
Web-only? Mobile-only? Both? It is critical to decide where you will start and the details of this. This important topic shows you how.
06:50
Learn how to specify exactly what notifications you want in your software. Get this often missed step right from the start.
10:00
This is the culmination of all the work done up to now to create your comprehensive functional requirements document using the extensive templates provided.
37:00
Learn how to create your own draft wireframes and convert these into a draft prototype. No design skills needed.
04:58
Learn how to describe the behaviour of your wireframes. From the information shown to the page flow and handing events, doing this will mean you end up with the behaviour you want.
05:14
Learn how to turn your draft wireframes and user specifications into an initial draft prototype - without paying anyone to do this.
05:14
Decide on the best development team strategy for you by understanding what's involved and the pros and cons of each option.
06:54
Understand your criteria to ensure that you end up with the best development provider for you.
10:28
Learn how to find development providers and filter the list down to the ones that are right for you.
09:15
This is a delicate operation as you are starting a relationship. You will need to ask lots of questions and may need to negotiate.
09:11
There are lots of things to check for so it's critical that you get this right. You will also receive a quote that you need to check.
13:33
Decide on the best funding strategy for you. This can be one or a mix of investment from an angel or VC, crowd funding, business loan or bootstrapped with your savings.
06:54
Finalise your pitch deck with just the right amount of information that potential investors will want to see initially.
10:28
Develop and practise your pitch ready to start pitching for investment.
09:15
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Description
The Software Startup: Funding-Ready Program will help you get your software startup fully ready to get funding/investment. If you've made a start already and need to get funding, it will ensure you take all necessary steps helping you maximise your chances of getting this quickly, potentially saving you tens of thousands of dollars in mis-steps and wrong turns.
Requirements
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Anyone who has started creating a software startup and needs funding/investment.
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No prior experience creating startups is required
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You just need the desire to succeed!
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Note: You will need to have laid the foundation of your startup. See Software Startup: Foundation Program if you haven't done this yet.
Testimonials
Here's what people are saying
Alex Buick
Founder
InstaDoc
“I'm a non-technical founder and this program encapsulates Stuart’s 30 years of technical knowledge. I love how it takes you through step-by-step covering everything that's needed. It’s incredibly useful and made me feel like I'm in control - I could see the roadmap ahead of me. It enabled me to work in an organised fashion, making sure nothing was missed out. If I hadn't done this, I wouldn't be where I am today with my startup. I could've had lots of problems on the way and I think this has saved me a lot of money. I would definitely recommend it! My advice: think about what you are planning to create and use this program to do it.
Chris Cragg
Co-founder
Formation Games
“We utterly relied on the information in this program to convert our ideas into requirements documentation and a fully functioning platform. We were nervous about project delay and product documentation. The efficiency of the process delighted us - producing high quality documentation. This allowed us to pivot to a second product with both investor, customer and team confidence. Building platforms from scratch is hard. Fun comes from seeing ideas manifest quickly and consistently. I recommended the program without exception.
Anne Stephens
Co-founder
Data analytics startup
“Our data start-up spin-off, has become a better proposition for investors due to his expert due diligence and advice regarding the tech stack. Stuart is the epitome of a professional – exuding knowledge, expertise and common sense in equal measure and taking a personal interest in the outcome of his recommendations. Consider yourself lucky if you are fortunate enough to engage his time on your program!
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